Monday, October 26, 2009

Profits In The Era Of File Sharing

This post about Comcast's COO playing the "Damn Kids" card kinda misses the point:

"An entire generation is growing up, if we don't figure out how to change that behavior so it respects copyright and subscription revenue on the part of distributors, we're going to wake up and see cord cutting."

The comments set the story right, especially "Schmoker":

"It has long been established that once a network broadcasts a show for free over the airwaves (and cablewaves) it is fair game. You could videotape it and share it to your hearts content so long as you did not charge for it. That's been the law ever since the VCR was introduced. Now, thanks to the internet making modern "tape sharing" so easy and widespread, they want all sharing to be made illegal."

Schmoker then goes on to cite the dozens of cable strips that make money both when broadcast and on DVD. (BSG anyone?) He nails it in his close:

"They simply want the laws changed in order to try and recreate a scenario that is never coming back: being able to make money off of failure."

Audiences will pay for quality. Online exposure through piracy can help you if you are smart.


Saturday, October 17, 2009


I think recognizing a music cut on ESPN as one you have used in your day job defines one as a loser.

Guilty as charged.


Wednesday, October 7, 2009

Why is a Center Cut so hard?

I'm working on a project for a client that uses 16:9 source material. They need a 4:3 output.

On a PC Avid Newscutter that is pretty much an impossible task.

The path of least resistance is actually to export 16:9 Same as Source, import into After Effects, and let AE do the math. You export whatever size raster you want.

Amazing that the market leader falls down on something that seems that simple.